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Ironhorse Apartments
Project Type
Branding Strategy
Role
Lead designer, Art Direction
Ironhorse Apartments’ branding strategy emphasizes industrial heritage and modern urban living, positioning the community as a refined residential experience rooted in Pawtucket’s historic mill character. The brand highlights authenticity, adaptive reuse, and contemporary comfort, presenting the apartments as a lifestyle destination that blends architectural legacy with updated design and connected city living.
Projects Consist of:
1. Logo Design
2. Print and social graphics
3. Web Design Concepting
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